The OG Fluff Yeah continues to be hugely popular, and now, with its many new colours, prints and platform styles, there’s an iteration to suit everyone’s preference. This season, the brand’s Feel You campaign champions just that, casting a diverse array of agenda-setting people to showcase the wide-ranging collection and the many wonderful ways it can be worn.
Musician Remi Wolf sums up the eclectic mood for spring/summer, pairing her Fluff Yeah Animalia slides with a kooky combination of socks and a confident print clash of patchwork, polka dots and space-dyed knits. Throw in some additional quirky accessories for good measure and you have yourself the kind of ensemble that will go viral on social media and persuade every minimalist out there to be a little bit more experimental.
There are plainer options to buy into when it comes to the Fluff Yeah family, so if the animal print feels too exotic for your liking, simply check out the pared-back colours such as natural, burnt olive or black (which is unsurprisingly a best seller).